ESPN Chicago to open new studio

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A new radio studio at 190 N. State Street will serve as the home for ESPN 1000 broadcasts, and it will be sponsored by Cadillac, it was announced Monday.

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Artist Rendering/Chicago Scenic StudiosThe new Cadillac ESPN Chicago State Street Studio is scheduled to open in 2011.

The multiyear partnership of the state-of-the-art studio will be announced at a ribbon cutting ceremony in early September.

"We are very pleased to partner with Cadillac with what we know will be a long and wonderful partnership," ESPN 1000 vice president and general manager John Cravens said. "When completed, the one-of-a-kind Cadillac ESPN Chicago State Street Studio will be a great way to showcase the ESPN Chicago family to thousands of Chicagoans daily."

The new studio will be next to the WLS-TV studio on State Street.

"This exciting partnership brings together two iconic brands -- ESPN and Cadillac -- with a strong heritage, shared values and a very loyal fan and customer base," said George Gulliver, regional director of Cadillac sales. "Having the opportunity to display the Cadillac brand on-site at the new facility and work closely with a first-class company like ESPN makes this relationship a natural fit with tremendous potential to grow both our brands."

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