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MLB collision with reality: Mets, Dodgers

Updated: May 27, 2011, 12:41 PM ET
By Mark Kreidler | Special to ESPN.com

How does Major League Baseball possibly blow this? It's the most golden of opportunities in recent sports marketing memory.

Football already has thrown itself headlong into a toxic labor dispute; anyone who watched can mentally cue the recording of Roger Goodell intoning, "I hear you!" to the booing masses at the NFL draft. The NBA is walking the same line and, based upon the braying of some of those at the top, is fully en route to taking the same sludge-spill.

Now ...

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