Valentine's Day comes just once a year, so don't screw it up by trying to write some sappy love letter to your significant other.
Be honest and write from the heart. Better yet, save yourself the time and use the official Page 2 Valentine's Day letter instead:
Illustration by Kurt Snibbe
DJ Gallo is the founder of SportsPickle.com. His first book, "The View from the Upper Deck," is available from only the finest bargain-book retailers. His next book project will be released soon. You can follow him on Twitter at @DJGalloESPN.