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|LeBron has lifted the Cavs to the brink of the Eastern Conference finals.|
Witnesses TiVo "24" and watch LeBron live, not vice versa. Nike's "Witness" ad campaign seemed brilliant after the first game of the Wizards series. Even though the Cavs seemed as likely to lose that first-round matchup as to win, the boys in Beaverton made Cleveland seem like Kinshasa in '74 the day of the Rumble in the Jungle. The drum line in the commercials made me either want to rush to Cleveland and give a kidney to the scalpers, make reservations for the Bayou Classic, or take a tour of the Serengeti. The whole campaign has made the playoff run of one superstar and a band of supremely average players feel historic, and missing one game would feel like missing the chance to see history as it is made. At the very least, that's worth waiting a few minutes to see how Kiefer Sutherland saves the free world.
• Jackson: Kobe can't win
• Bayless: Cuban's in charge
• Full NBA Playoffs coverage
|Years from now we'll remember LeBron's brilliant first playoff run.|
We are witnesses. We're watching history. And in a rare stroke of luck, we know it while it's going on. Tell Jack Bauer to top that. Bomani Jones is a frequent contributor to Page 2. Tell him how you feel at firstname.lastname@example.org.