Top sports programs of the week

Updated: March 25, 2010, 2:29 PM ET

Here are the most watched sports TV programs for the previous week, according to The Nielsen Co.:

Top Sports Telecasts from March 15-21, 2010

Network Date Start time Program Viewers
CBSMarch 215 p.m.NCAA Tournament: various teams and times10,889,417
CBSMarch 205:49 p.m.NCAA Tournament: various teams and times10,476,667
CBSMarch 208:15 p.m.NCAA Tournament: BYU-Kansas State, Wake Forest-Kentucky10,287,307
CBSMarch 212:14 p.m.NCAA Tournament: various teams and times9,776,358
CBSMarch 187 p.m.NCAA Tournament: various teams and times8,896,807
CBSMarch 197 p.m.NCAA Tournament: various teams and times8,558,176
CBSMarch 1910:06 p.m.NCAA Tournament: various teams and times8,209,135
FoxMarch 211:17 p.m.NASCAR Sprint Cup Food City 5007,357,310
CBSMarch 203:19 p.m.NCAA Tournament: Murray State-Butler, Ohio-Tennessee7,008,230
CBSMarch 1812:31 a.mNCAA Tournament: various teams and times6,618,487

All times Eastern.

The rankings are based on Live + Same Day average audience estimates for all sports telecasts airing between March 15-21, 2010, excluding those that were less than 15 minutes long. The rankings exclude professional wrestling telecasts and Ultimate Fighting (MMA) telecasts.

Copyrighted data of The Nielsen Co. Reprinted with permission. Unauthorized reproduction and use strictly prohibited.

Source: Nielsen Co.

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