Here are the most watched sports TV programs for the previous week, according to The Nielsen Co.:
Top Sports Telecasts from July 26-Aug. 1, 2010
All times Eastern.
The rankings are based on Live + Same Day average audience estimates for all sports telecasts airing between July 26-Aug. 1, 2010, excluding those that were less than 15 minutes long.
Copyrighted data of The Nielsen Co. Reprinted with permission. Unauthorized reproduction and use strictly prohibited.
Source: Nielsen Co.