Rockies opt for online sales only for World Series tickets

Updated: October 17, 2007, 5:14 PM ET
Associated Press

DENVER -- The Colorado Rockies have abandoned their plans to sell World Series tickets in person by a lottery system, opting instead for online purchases only.

The team announced the new plan on Wednesday, saying online sales would be more fair.

It could be tough going, though, for fans without Internet access.

Tickets originally were to go on sale at Coors Field and Rockies' Dugout Stores in the Denver area at 10 a.m. MDT Monday, as well as online. The online-only sales will still begin at 10 a.m. Monday.

Prices range from $65 to $250 and are limited to four per person. Games 3, 4 and 5 (if necessary) are scheduled in Denver Oct. 27-29.

Club president Keli McGregor said the Rockies consulted with Major League Baseball before making the change.

Rockies spokesman Jay Alves insisted the club's computers were ready to go and said the staff is prepared for any crashes.

"We don't anticipate that, but if something happens, we're ready for that too," he said. He declined to give details.

The switch was made in part due to the team's experience with the wild-card tiebreaker game and the first two rounds of the playoffs, when online sales reached 500 tickets per minute at one point, Alves said.

"Especially with the weather being as unpredictable as it is in Colorado, this will ensure we can avoid the lines outside the ballpark," MLB spokesman Mike Teevan said.

Though Coors Field can hold more than 50,000 fans, fewer than 20,000 tickets will likely be available for each game after the Rockies allot tickets for season ticket holders, both teams and Major League Baseball, Alves said.

Without going into detail, he said measures are in place to try to thwart scalpers looking to scoop up dozens of tickets.

"We are comfortable and confident in what we have to allow the most fans to get the most tickets we can possibly distribute," he said.

Peter Bishop, 32, had planned to start work late Monday so he could be in line at Coors Field at 7:30 a.m. for the lottery. Along with friends and family members, he wants eight seats, ideally for Game 3.

"We're certainly not being picky. Any ticket is a blessing as opposed to no tickets," said Bishop, of Denver.

Bishop also posted four ads on Craigslist seeking to buy from season ticket holders. As of Wednesday morning, he hadn't heard anything.

Bishop had mixed feelings about sales being totally online.

"If 250,000 people are online trying to get tickets, I can't imagine the Rockies' Web server can handle that sort of load," he said.

Alves suggested fans without access to computers might go to the public library. No branch of the Denver Public Library was set to open until 10 a.m. Monday, when ticket sales begin.

"We honestly always have a lot of people using our computers at all our branches every day," said Tracy Donovan, of public relations for the library. "There are usually people waiting outside in line."

One season ticket holder who identified himself only as Jim was offering two Game 4 tickets on Craigslist for $1,500 each Wednesday. He said he will be at Coors Field for the World Series but couldn't use all his tickets.

The ticket reseller StubHub already has sold more than 700 tickets for Game 3 at an average price of $718, spokesman Sean Pate said. The cheapest sale was an upper right field reserved seat that sold for $348; the most expensive sale was $3,000 for an infield box seat, Pate said.

Cleveland and Boston are still competing for the American League title, but World Series tickets at Fenway Park and Jacobs Field are already selling on StubHub. The average price on StubHub was $1,556 for a seat in Boston and $472 in Cleveland, Pate said.


Copyright 2007 by The Associated Press