Title game down, overall ratings up
NEW YORK -- Television ratings are down for an NCAA men's basketball championship game that wasn't competitive for most of the night.
North Carolina's 89-72 win over Michigan State on CBS on Monday drew an 11.9 overnight rating and 19 share. That's down 7 percent from last year's 12.8/20 for a much more closely contested game, when Kansas beat Memphis in overtime.
CBS said Tuesday that the tournament averaged a 6.3 overnight rating and 13 share. That's up 5 percent from 2008.
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