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Method to the Madness

There are tricks to turning recruits' heads when it comes to Midnight Madness

Updated: October 15, 2010, 5:43 PM ET
By Dave Telep | ESPN Recruiting

When Lefty Driesell invented Midnight Madness at Maryland in 1971, he probably didn't envision it becoming the recruiting tool it is today. Now, bringing in a boatload of recruits and inviting them to have fun under the carnival-like atmosphere of each school's big top can be enticing. But it's not as easy as it looks. Every program is different, but there are a few tricks of the trade used to pull it off.

To have a great Midnight Madness you need a few things. An enthusiastic fan base ...

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