LINCOLN, Neb. -- Even with a 21-0 record, the third-ranked Nebraska women's basketball program will fall at least a million dollars short of making money.
Associate athletic director Marc Boehm said Monday that the Cornhuskers are on track to generate about $1 million this season. That's almost twice as much as the $533,000 in projected revenue but only half of the $2.2 million in projected expenses.
Still, Boehm says the extra revenue is "gigantic" for the athletic department. The Huskers have drawn three straight crowds of more than 10,000.
Boehm says even though the men's basketball program is in last place in the Big 12, it's on track to make a $200,000 to $300,000 profit.
Copyright 2010 by The Associated Press
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