Jets' new era started with Brett Favre

An unlikely impresario, Johnson used QB's star power to get team into the spotlight

Updated: October 6, 2010, 3:37 PM ET
By Rich Cimini | ESPNNewYork.com

Before "Hard Knocks," the New York Jets had Brett Favre.

In the summer of '08, Favre was their reality show, a headline-making drama that went from courtship to coronation. For a month, it captivated the city -- the entire nation, really. It was the biggest trade in franchise history and, although no one knew it at the time, it signaled a new era for the Jets.

It's when owner Woody Johnson emerged from his shell and started chasing big names to fill his new ...

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