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Stay 'tooned: Disney gets 'Oswald' for Al Michaels

Updated: February 10, 2006, 10:15 AM ET
ESPN.com news services

In the deadly serious business of sports, a cartoon character from 1927 played a role in Al Michaels' hop from Monday Night Football to NBC.

ESPN picked up rights to Ryder Cup matches (along with paying a rights fee), Olympics highlights, historic cartoon character Oswald the Lucky Rabbit and more while NBC acquired the services of Emmy-winner Michaels for its Sunday night games it was announced Thursday.

“ Oswald is definitely worth more than a fourth-round draft choice. ...

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