Presence of unbeaten Pats all but guarantees huge viewership

Originally Published: January 24, 2008
By John Helyar | ESPN.com

From some perspectives, Super Bowl XLII doesn't seem like must-see TV.

There's a yawning two-touchdown point spread between the favored New England Patriots and the New York Giants, suggesting a yawner of a game.

There's a dreadful lack of geographic diversity. The NFL championship game is being played in Glendale, Ariz., but the playoffs eliminated every team west of New Jersey. That begs the question: Will an all-Northeast matchup play in Peoria, Ill.? Or in California? ...

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