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Players' trust tested as business partners

Sales pitches occur every week in NFL locker rooms, as players dish their teammates the scoop on an easy dollar. But sometimes deals result in tragic consequences.

Originally Published: June 10, 2008
By Seth Wickersham | ESPN The Magazine

Only Steve Atwater knows how terrible it is to be at those Denver Broncos alumni events, when he has to look his friends in the eye ravaged by guilt, knowing the responsibility he bears.

The former safety did what a lot of players do: He had recruited his teammates to invest with him, this time in International Management Associates, a hedge fund operated by Kirk Wright, a Harvard-educated entrepreneur. Respected and admired, with a business and finance degree from Arkansas, Atwater ...

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