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Competing for their attention

The biggest challenge for Super Bowl teams is avoiding the distractions

Originally Published: January 29, 2010
By Jeffri Chadiha | ESPN.com

Jim Fassel waited patiently as the cavernous auditorium filled, just to make sure everybody was present. He was the New York Giants' coach at the time -- a man whose team had won the 2001 NFC Championship Game over the Minnesota Vikings just two days earlier -- and he wanted to establish his strategy for Super Bowl week.

But it wasn't only players and assistants who had arrived for this meeting at team headquarters. Wives, girlfriends and even a couple of mothers had been asked to ...

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