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All that, with cheese on top

Invented in 1987, the Cheesehead is making a fashion statement at Super Bowl XLV

Updated: February 3, 2011, 2:32 PM ET
By Greg Garber | ESPN.com

ST. FRANCIS, Wis. -- The guy from the phone company had to install two extra lines last week just to keep up with the demand. The work force at Foamation, Inc., was doubled, to 20, with three shifts, and the UPS and FedEx trucks were backed up to the loading docks pretty much 24/7.

Ralph Bruno -- a thoughtful, angular man dressed in green and yellow -- is deliriously happy, from both a fan's and an accountant's perspective, that his Green Bay Packers are playing in Super Bowl ...

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