Stars billboard makes light of NBA referee scandal

Updated: August 31, 2007, 6:54 PM ET
ESPN.com news services

DALLAS -- The Dallas Stars may have already taken themselves out of the running for the Lady Byng Memorial Trophy -- the NHL's award for "sportsmanship and gentlemanly conduct."

As part of the team's "come into the cold" ad campaign to sell seats for 2007-08, the Stars took a shot at the NBA's referee scandal on a billboard near the American Airlines Center, the building the Stars share with the Dallas Mavericks.

The message? "The only thing our refs shave is the ice."

But ...

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