Lure of a possible Cup championship too strong for Martin to pass up

Michael Jordan couldn't do it. Neither could Joe Montana. Brett Favre? Time will tell. How can an athlete walk away when the passion still burns? Don't ask Mark Martin. He simply can't, writes David Newton.

Updated: July 4, 2008, 5:19 PM ET
By David Newton | ESPN.com

DAYTONA BEACH, Fla. -- Brett Favre reportedly is considering a comeback in the NFL at 39. Mark Martin is giving up his part-time schedule in the Sprint Cup series to make one last run at a championship with Hendrick Motorsports at 49.

Next thing you know, Michael Jordan will come out of retirement for the umpteenth time.

The competitive juices that drive athletes to compete make it hard to step away as well. They do for Martin, who has finished runner-up ...

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