Marquez-Barrera pulls in $10.1 million in TV revenue
Juan Manuel Marquez's stirring junior lightweight championship victory last Saturday night against Marco Antonio Barrera generated 225,000 pay-per-view buys and $10.1 million in television revenue, according to figures released by HBO PPV.
The total is expected to rise slightly once all cable system numbers are fully reported, according to HBO PPV.
Facing his Mexican countryman in a long-anticipated bout, Marquez won the 130-pound title via unanimous decision in an action-packed fight at Mandalay Bay in Las Vegas.
"We were pleased with the pay-per-view performance of Barrera-Marquez," HBO PPV's Mark Taffet told ESPN.com. "But even more importantly, we're thrilled that these two great Mexican warriors gave their fans such a great performance in the ring. It proves, once again, that when the best fight the best, there are no losers."
HBO will replay the bout Saturday night at 9:45 ET/PT along with same-day taped coverage from Copenhagen, Denmark, of Mikkel Kessler's super middleweight title defense against Librado Andrade.
The Marquez-Barrera subscription total fell right in line with projections, which were based on comparisons to similar fights involving pay-per-view stalwart Barrera.
It performed better than the 165,000 PPV buys Barrera produced in his rematch with Rocky Juarez, a lesser-known opponent, in September, but it fell short of the 310,000 buys generated by Barrera's rubber match with Mexican rival Erik Morales in November 2004 and the 296,000 achieved by Barrera-Morales II in June 2002.
Barrera's best pay-per-view performance -- 310,000 -- came in his upset victory against Naseem Hamed in April 2001.
A rematch between Marquez (47-3-1, 35 KOs) and Barrera (63-5, 42 KOs), who are both promoted by Golden Boy Promotions, is being discussed for Sept. 15, although the bigger fight for Marquez would be a rematch with division star Manny Pacquiao, with whom he fought to a draw in a blistering featherweight championship fight in April 2004.
However, that fight is difficult to make because of the friction between Golden Boy and Top Rank, which is promoting Pacquiao. Golden Boy and Top Rank are in litigation over Pacquiao's promotional rights.
Dan Rafael covers boxing for ESPN.com.
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